Apple Store iPhone App Gets Makeover
Apple launched the latest version of its Apple Store iPhone app on Monday that includes custom modifications for new Macs and interactive options when users are actually visiting a physical Apple Store.
The Apple Store 1.3 app lets customers tailor their new computer components such as upgrading the processor, increasing RAM or hard drive storage, and adding preinstalled software such as iWork or Aperture. Previously, this was only available via the Apple website. There are also a number of enhanced features when customers visit an Apple Store, including wait time until a Genius is available or the time until the next in-store workshop starts.
Just like a feature that the new iPad displays inside the Apple Stores have, the iPhone app lets customers virtually “line up” to speak with a customer service representative instead of having to chase the Apple Geniuses around the store. “It's the best way to get the most from the Apple Store, whether you're on the go or at the store,” Apple said about the app.
The launch of the new app coincides with a revamp of Apple’s retail stores, or Apple Store 2.0, that started Sunday with the ability to use iPads as product information tools at Apple Store locations.
The free application is a 3.2MB download, and is available in English, French, German, Italian and Spanish. It requires iOS 4.0 or later. Unfortunately, the app was only released to iPhones, despite the heavy use of iPads in Apple stores. It can be run on the iPad but screen size and resolution is heavily pixilated.
Chinese Firm Taigusys Launches Emotion-Recognition System
In a detailed investigative report, the Guardian reported that Chinese tech company Taigusys can now monitor facial expressions. The company claims that it can track fake smiles, chart genuine emotions, and help police curtail security threats. ‘Ordinary people here in China aren’t happy about this technology, but they have no choice. If the police say there have to be cameras in a community, people will just have to live with it’, said Chen Wei, company founder and chairman. ‘There’s always that demand, and we’re here to fulfil it’.
Who Will Use the Data?
As of right now, the emotion-recognition market is supposed to be worth US$36bn by 2023—which hints at rapid global adoption. Taigusys counts Huawei, China Mobile, China Unicom, and PetroChina among its 36 clients, but none of them has yet revealed if they’ve purchased the new AI. In addition, Taigusys will likely implement the technology in Chinese prisons, schools, and nursing homes.
It’s not likely that emotion-recognition AI will stay within the realm of private enterprise. President Xi Jinping has promoted ‘positive energy’ among citizens and intimated that negative expressions are no good for a healthy society. If the Chinese central government continues to gain control over private companies’ tech data, national officials could use emotional data for ideological purposes—and target ‘unhappy’ or ‘suspicious’ citizens.
How Does It Work?
Taigusys’s AI will track facial muscle movements, body motions, and other biometric data to infer how a person is feeling, collecting massive amounts of personal data for machine learning purposes. If an individual displays too much negative emotion, the platform can recommend him or her for what’s termed ‘emotional support’—and what may end up being much worse.
Can We Really Detect Human Emotions?
This is still up for debate, but many critics say no. Psychologists still debate whether human emotions can be separated into basic emotions such as fear, joy, and surprise across cultures or whether something more complex is at stake. Many claim that AI emotion-reading technology is not only unethical but inaccurate since facial expressions don’t necessarily indicate someone’s true emotional state.
In addition, Taigusys’s facial tracking system could promote racial bias. One of the company’s systems classes faces as ‘yellow, white, or black’; another distinguishes between Uyghur and Han Chinese; and sometimes, the technology picks up certain ethnic features better than others.
Is China the Only One?
Not a chance. Other countries have also tried to decode and use emotions. In 2007, the U.S. Transportation Security Administration (TSA) launched a heavily contested training programme (SPOT) that taught airport personnel to monitor passengers for signs of stress, deception, and fear. But China as a nation rarely discusses bias, and as a result, its AI-based discrimination could be more dangerous.
‘That Chinese conceptions of race are going to be built into technology and exported to other parts of the world is troubling, particularly since there isn’t the kind of critical discourse [about racism and ethnicity in China] that we’re having in the United States’, said Shazeda Ahmed, an AI researcher at New York University (NYU).
Taigusys’s founder points out, on the other hand, that its system can help prevent tragic violence, citing a 2020 stabbing of 41 people in Guangxi Province. Yet top academics remain unconvinced. As Sandra Wachter, associate professor and senior research fellow at the University of Oxford’s Internet Institute, said: ‘[If this continues], we will see a clash with fundamental human rights, such as free expression and the right to privacy’.