Smartphone producer Oppo to open single-branded retail stores in India

Chinese smartphone producer Oppo will open direct retail stores in India.

The firm will now be able to sell directly to Indian consumers in the world’s third-largest smartphone market.

Oppo describes itself as “a camera phone brand enjoyed by young people around the world” and has been in operation since 2004.

Recent news:  

AdAsia to use AI for ad technology

Clouds over Asia - we speak to Joen Van Driel, VP of Oracle

Business Review Asia – October edition now live!

Oppo was named fourth largest smartphone producer by Strategy Analytics among other lists, after usual suspects Samsung, Apple and Huawei.

Recently due to an increase in sales, tech unicorn Xiaomi took fifth place.

India allows foreign firms to sell directly to consumers via “single-branded retail” routes provided they agree to source 30% of their products locally.

This will add to the firm’s current wholesale business.

India’s Foreign Investment Promotion Board approved the request made by Oppo Mobiles India Pvt Ltd on Tuesday.

Four other Foreign Direct Investment (FDI) proposals were also approved this week, including luxury goods retailer Louis Vuitton, Chumbak Design, Daniel Wellington and Actoserba Active Wholesale.

Oppo’s rival Apple is also trying to gain a space in the Indian market. In May, the government offered to allow Apple to import mobile handset components tax free if they were intended for use in local manufacturing.

In 2016-17, FDI as a whole in India has grown 9%.

 

 

Share

Featured Articles

Ex Infosys President Ravi Kumar is the CEO Cognizant needs

Plagued by underperformance and multiple executive exits, Cognizant has replaced its CEO – what will ex Infosys President Ravi Kumar bring to the table?

How India is bucking the global dealmaking downturn

M&A deal volume and value reach record highs in India in 2022, despite slower dealmaking globally – as scope activity and acquisitions in renewables surge

Create C-suite space for the Chief Transformation Officer

Responsible for driving growth and change, the Chief Transformation Officer is the latest addition to the C-suite as business undergoes major change

12 AI predictions for the enterprise in 2023 – Dataiku

Technology

Welcome to the new breed of private members' clubs

Leadership & Strategy

Welcome to the New Age of the CISO

Leadership & Strategy