WalkMe: A specialised digital strategy problem solver
Headquartered in San Francisco, California, WalkMe focuses on software-as-a-service (SaaS) offerings for enterprises focused on the next stage of their digital adoption journey.
The company was founded in 2011 and enjoyed steadily accelerating interest from investors in its Series A to G funding rounds. Finally, in June 2021 WalkMe officially launched its IPO and managed to achieve a valuation of US$2.56bn.
To date, it has over 900 employees, 35 million users spread across 42 countries, and approximately 2,000 customers, representing 31% of the Fortune 500. A selection of its high-profile clients include Red Hat, IBM, Microsoft, Adobe, PwC, and HP.
Maximising digital transformation
Among WalkMe’s most impressive offerings is its Digital Adoption Platform (DAP), a no-code solution capable of both maximising a business’ digital transformation strategy and accelerating ROI on software.
DAP essentially breaks down digital optimisation into four elements: guidance, engagement, insights, and automation. At its core is the concept of ‘visibility’ - the platform provides users with data and insights to grant full visibility across their tech stack. Features include:
- Management dashboards
- Digital Experience Analytics (DXA)
- Tracked events and funnels: “easily track any meaningful event on your website or business application and use funnels to analyse specific behaviors”
- Session stream and playback: “recreate user journeys by viewing past user sessions in video or list, to analyze user journeys and points of unintended friction”
WalkMe is crucially aware of how important the user experience is to digitally-focused companies. As such, it facilitates the development of contextual and personalised online interactions across mobile, web, and desktop environments.
Yorck Reuber, Chief IT Officer at Allianz Malaysia, spoke positively of WalkMe’s ability to make the use of any software, website, or app effortless.
“Having a partner that is able to help bridge the knowledge gap when using digital tools in areas that you haven't previously been exploring is really key.
“As an insurance business, our target is not to use technology to keep people away from interacting with us. We simply want to take care of any issues they have in the easiest way possible.
“Digital adoption is difficult and complex, but it doesn’t need to be anymore when there are tools on the market that can do that work in the background. That's the magic of these partnerships,” he said.
Read Allianz Malaysia Berhad’s profile article in InsurTech Digital’s July 2021 edition to find out more
First Solar to Invest US$684mn in Indian Energy Sector
First Solar is about to set up a new photovoltaic (PV) thin-film solar manufacturing facility in Tamil Nadu, India. The 3.3GW factory will create 1,000 skilled jobs and is expected to launch its operations in Q3 of 2023. According to the company, India needs 25+ gigawatts of solar energy to be deployed each year for the next nine years. This means that many of First Solar’s Indian clients will jump at the chance to have access to the company’s advanced PV.
Said Mark Widmar, First Solar’s CEO: ‘India is an attractive market for First Solar not simply because our module technology is advantageous in its hot, humid climate. It’s an inherently sustainable market, underpinned by a growing economy and appetite for energy’.
A Bit of Background
First Solar is a leading global provider of photovoltaic systems. It uses advanced technology to generate clear, reliable energy around the world. And even though it’s headquartered in the US, the company has invested in storage facilities around the world. It displaced energy requirements for a desalination plant in Australia, launched a source of reliable energy in the Middle East (Dubai, UAE), and deployed over 4.5GW of energy across Europe with its First Solar modules.
The company is also known for its solar innovation, reporting that it sees gains in efficiency three times faster than multi-crystalline silicon technology. First Solar holds world records in thin-film cell conversion efficiency (22.1%) and module conversion efficiency (18.2%). Finally, it helps its partners develop, finance, design, construct, and operate PV power plants—which is exactly what we’re talking about.
How Will The Tamil Nadu Plant Work?
Tamil Nadu will use the same manufacturing template as First Solar’s new Ohio factory. According to the Times of India, the factory will combine skilled workers, artificial intelligence, machine-to-machine communication, and IoT connectivity. In addition, its operations will adhere to First Solar’s Responsible Sourcing Solar Principles, produce modules with a 2.5x lower carbon footprint, and help India become energy-independent. Said Widmar: ‘Our advanced PV module will be made in India, for India’.
After all, we must mention that part of First Solar’s motivation in Tamil Nadu is to ensure that India doesn’t rely on Chinese solar. ‘India stands apart in the decisiveness of its response to China’s strategy of state-subsidised global dominance of the crystalline silicon supply chain’, Widmar explained. ‘That’s precisely the kind of level playing field needed for non-Chinese solar manufacturers to compete on their own merits’.
According to First Solar, India’s model should be a template for like-minded nations. Widmar added: ‘We’re pleased to support the sustainable energy ambitions of a major US ally in the Asia-Pacific region—with American-designed solar technology’. To sum up: Indian solar power is yet the next development in the China-US trade war. Let the PV manufacturing begin.