Why sustainability reporting is moving its way to the forefront of the ASX
According to the Australian Council of Superannuation Investors, 97 per cent of all ASX100 companies and 87 per cent of ASX200 companies annually report on sustainability.
Although the key to important sustainability reporting is making sure it’s driving business performance and strategy, it hasn’t always been received so favourably.
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It was once viewed as simply a branding exercise, but businesses have realised environmental transparency, sustainability, integrity and corporate social responsibility are success driving qualities.
Showing the real-world environmental impact allows companies to comprehend opportunities in their business models and streamline processes. It brings efficiencies and bottom-line savings to the forefront, all while mitigating risk.
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Ultimately, it finds ways to engage with the supply chain, build relationships with stakeholders and invest in new technology.
And it’s not just for large companies. Smaller operations are beginning to understand that using sustainability reports along the supply chain creates value and helps build trust between the two sides.
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Meanwhile, the Singapore Exchange (SGX) intends to seek feedback on proposals to make sustainability reporting even more important through a “comply or explain” regime. The SGX recently conducted surveys that showed over 90 per cent of respondents viewed environmental, social and governance (ESG) factors in their investments.
In addition, companies vehemently expressed to the SGX that they want flexibility in their new reporting regime to find the best fit for their business. In most instances, corporations are already addressing the issues that would be in a sustainability report, and will simply need to report what it changed.
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In the same way sustainable reporting embraces long-term management, SGX also views it as a plan for the entire market.
Amobee Appoints Nick Brien As CEO
In its latest strategic move, Amobee—a global multimedia advertising leader—announced that Nick Brien will be its Chief Executive Officer. The company is entirely owned by Singtel, Asia’s leading communications technology organisation, which provides consumers with mobile, broadband, and TV and businesses with data hosting, cloud, network infrastructure, analytics, and cybersecurity tools.
Brien, who has worked for Microsoft, Intel, P&G, and American Express, will take over to drive the next generation of advertising tech. Said Evangelos Simoudis, Chairman of the Board of Amobee: ‘Nick has the deep expertise in advertising that we need to seize the market opportunities ahead’.
How Did Brien Get Here?
Before joining Amobee, Brien led 15,000 people across 40 divisions as CEO of the Americas for Dentsu International. For thirty years, he’s helped brands pilot unique advertisements, keeping up with the latest trends. He’s served as CEO of McCann Worldgroup, global CEO of IPG Mediabrands, President of Hearst Marketing Services, and CEO of iCrossing. Over the course of his career, he’s consistently strategised how to keep up with digital shifts. Now, he’ll capitalise on Amobee’s legions of experienced data scientists and developers.
‘I’m excited to be joining Amobee at such a transformative time in our industry’, Brien explained. ‘We’ll pilot advertising accountability and intelligent decisioning. And there’s no doubt in my mind that optimising media performance—whether you’re targeting, planning, buying, or delivering—can only be achieved using applied science, machine learning, and data analytics’.
What Does This Mean for Amobee?
Amobee is set on growing its personal brand within the advertising sector. As APAC social media influencers, Gen Z growth hackers, and viral content producers start to enter the field, established companies will be working doubly hard to keep up. Amobee, however, is still looking good. With a Gartner Magic Quadrant for Ad Tech, a Forrester New Wave recognition, and now, Nick Brien as CEO, the firm is set up for success.