BHP Billiton Offers Solace to Workers Axed by BlueScope
BHP Billiton has swooped in to rescue the workers let go by BlueScope Steel, with the offer to find work at a BHP’s Illawara Coal operations.
Earlier this week, BlueScope Steel said it was reducing its steel production and cutting 800 jobs at its Port Kembla Steelworks, along with an additional 200 interstate jobs. Now those workers can find solace from its largest coal supplier and Australia’s biggest mining company, which will establish an on-line job centre to take applications from people affected by the BlueScope Steel announcement as well as other local people who are interested in joining the coal industry. BHP, and other big mining companies, are reportedly desperate to hire workers in projects across Western Australia, Queensland and New South Wales.
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BHP Billiton’s President of Illawarra Coal Colin Bloomfield said BHP recently employed a number of people without experience in the mining industry and will look to employ up to 50 more people in a range of roles across its Illawarra coal operations. “The company will also take applications from anyone willing to work in its Queensland coal operations where more than 750 job vacancies currently exist, or in our Iron Ore operations in Western Australia where 600 vacancies exist,” he said. More information regarding these employment opportunities will be advertised in local newspapers in coming days.
Interestingly enough, BlueScope Steel was once part of BHP and known as BHP Steel before being created as a $2.3 billion spin-off in 2002.
On another note, BHP Billiton is expected to announce a US$22 billion profit for the year later on Wednesday.
Amobee Appoints Nick Brien As CEO
In its latest strategic move, Amobee—a global multimedia advertising leader—announced that Nick Brien will be its Chief Executive Officer. The company is entirely owned by Singtel, Asia’s leading communications technology organisation, which provides consumers with mobile, broadband, and TV and businesses with data hosting, cloud, network infrastructure, analytics, and cybersecurity tools.
Brien, who has worked for Microsoft, Intel, P&G, and American Express, will take over to drive the next generation of advertising tech. Said Evangelos Simoudis, Chairman of the Board of Amobee: ‘Nick has the deep expertise in advertising that we need to seize the market opportunities ahead’.
How Did Brien Get Here?
Before joining Amobee, Brien led 15,000 people across 40 divisions as CEO of the Americas for Dentsu International. For thirty years, he’s helped brands pilot unique advertisements, keeping up with the latest trends. He’s served as CEO of McCann Worldgroup, global CEO of IPG Mediabrands, President of Hearst Marketing Services, and CEO of iCrossing. Over the course of his career, he’s consistently strategised how to keep up with digital shifts. Now, he’ll capitalise on Amobee’s legions of experienced data scientists and developers.
‘I’m excited to be joining Amobee at such a transformative time in our industry’, Brien explained. ‘We’ll pilot advertising accountability and intelligent decisioning. And there’s no doubt in my mind that optimising media performance—whether you’re targeting, planning, buying, or delivering—can only be achieved using applied science, machine learning, and data analytics’.
What Does This Mean for Amobee?
Amobee is set on growing its personal brand within the advertising sector. As APAC social media influencers, Gen Z growth hackers, and viral content producers start to enter the field, established companies will be working doubly hard to keep up. Amobee, however, is still looking good. With a Gartner Magic Quadrant for Ad Tech, a Forrester New Wave recognition, and now, Nick Brien as CEO, the firm is set up for success.