Woolworths helps the community during COVID-19 pandemic
In a move to provide support to the Australians most in need, Woolworths announced that it would be giving priority to home deliveries in the wake of COVID-19.
Restricting the opening hours of 41 brick and mortar stores (now 11am to 6pm), the company hopes to be able to refocus its time and resources on delivering food to those who are self-isolating or otherwise unable to leave their homes.
Although a small amount of the over 1,000 stores Woolworths has nationwide, these new ‘priority delivery hubs’ could make a significant difference in ensuring that vulnerable Australians are not left without supplies as the coronavirus pandemic continues.
This is the latest decision amongst several that Woolworths has implemented as it tries to reconfigure its priorities with those of its diverse customer base.
Other measures introduced include giving exclusive early morning shopping hours to the elderly and disabled, pledging support to charities such as OzHarvest and Foodbank, and distributing toilet rolls as part of the Meals on Wheels service.
“To help support getting basic food and essentials to those that need it most, our teams have been doing everything they can to scale up online and home deliveries to the elderly, people with disabilities or those in mandatory self-isolation,” said Brad Banducci, CEO.
“At Woolworths we are focused on supporting the most vulnerable in the community during these challenging times. We hope our additional long term support will help them with any gaps they are facing as they continue to help those most in need in the community.”
Putting customer welfare first
In addition to helping its customer outside of its stores, Woolworths has also brought in safety measures inside its premises too.
These include recommendations for customers to remain one trolley-length from each other and installing protective plexiglass screens at checkouts to shield staff.
“We know it’s not always easy to maintain social distancing at our checkouts, so we’ve started installing plexiglass screens as an additional safeguard for our team members and customers,” said Claire Peters, MD.
“As our team members continue providing for the community, we will do everything necessary to uphold public health and safety in our stores.”
For more information on business topics in ANZ, please take a look at the latest edition of Business Chief ANZ.
Amobee Appoints Nick Brien As CEO
In its latest strategic move, Amobee—a global multimedia advertising leader—announced that Nick Brien will be its Chief Executive Officer. The company is entirely owned by Singtel, Asia’s leading communications technology organisation, which provides consumers with mobile, broadband, and TV and businesses with data hosting, cloud, network infrastructure, analytics, and cybersecurity tools.
Brien, who has worked for Microsoft, Intel, P&G, and American Express, will take over to drive the next generation of advertising tech. Said Evangelos Simoudis, Chairman of the Board of Amobee: ‘Nick has the deep expertise in advertising that we need to seize the market opportunities ahead’.
How Did Brien Get Here?
Before joining Amobee, Brien led 15,000 people across 40 divisions as CEO of the Americas for Dentsu International. For thirty years, he’s helped brands pilot unique advertisements, keeping up with the latest trends. He’s served as CEO of McCann Worldgroup, global CEO of IPG Mediabrands, President of Hearst Marketing Services, and CEO of iCrossing. Over the course of his career, he’s consistently strategised how to keep up with digital shifts. Now, he’ll capitalise on Amobee’s legions of experienced data scientists and developers.
‘I’m excited to be joining Amobee at such a transformative time in our industry’, Brien explained. ‘We’ll pilot advertising accountability and intelligent decisioning. And there’s no doubt in my mind that optimising media performance—whether you’re targeting, planning, buying, or delivering—can only be achieved using applied science, machine learning, and data analytics’.
What Does This Mean for Amobee?
Amobee is set on growing its personal brand within the advertising sector. As APAC social media influencers, Gen Z growth hackers, and viral content producers start to enter the field, established companies will be working doubly hard to keep up. Amobee, however, is still looking good. With a Gartner Magic Quadrant for Ad Tech, a Forrester New Wave recognition, and now, Nick Brien as CEO, the firm is set up for success.