How is Alibaba supporting aggressive its globalisation?

By Harry Allan

Chinese eCommerce legend Alibaba has announced that it is planning to expand into Australia by the end of 2016.

By opening an office in Melbourne, Australia the company will be able to introduce its online marketplace and payment business to the continent. This comes as part of Alibaba’s globalisation drive which will not only see foreign goods come into Australia, but also will enable businesses there to export abroad.

In a statement to the Australian press made back in April, the company said: “We see a lot of potential in the Australian market as Alibaba continues its globalisation efforts. We aim to have dedicated country operations to work closely with Australian merchants and partners, and it is our plan to establish an office in Australia in late 2016 to better help local brands and merchants to access […] the Chinese consumer market.”

Alibaba’s Australian expansion will also allow it to introduce its ePayment tool, Alipay, to Australia. Alibaba founder Jack Ma has publicly stated his desire for Alibaba to become the world’s “fifth-richest country” by 2020, after the economies of America, China, the EU and Japan. 

Business Review Australia & Asia's July issue is now live.

Follow @BizReviewAU and @MrNLon on Twitter. 

Business Review Australia is also on Facebook. 


<a href="">Chonlachai</a> / <a href=""></a> 


Featured Articles

Nirvik Singh, COO Grey Group on adding colour to campaigns

Nirvik Singh, Global COO and President International of Grey Group, cultivating culture and utilising AI to enhance rather than replace human creativity

How Longi became the world’s leading solar tech manufacturer

On a mission to accelerate the adoption of sustainable energy solutions, US$30 billion Chinese tech firm Longi is not just selling solar – but using it

How Samsung’s US$5billion sustainability plan is working out

Armed with an ambitious billion-dollar strategy, Samsung is on track to achieve net zero carbon emissions company-wide by 2050 – but challenges persist

UOB: making strides in sustainability across Southeast Asia


Huawei smartwatch goes for gold with Ultimate Edition


How IKEA India plans to double business, triple headcount

Corporate Finance