Domino's hands out 20,000 free pizzas via Facebook after troublesome first attempt
Pizza giant Domino's has been delivering 20,000 free pizzas across Australia as it looks to generate publicity for a new range of premium combinations.
The giveaway is being managed through Facebook, where consumers download vouchers to claim their free pizza.
Only last month did Domino's launch a similar giveaway, offering 10,001 free pizzas.
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However, that particular promotion hit a sour note when the Facebook competition platform Woobox crashed due to the volumes of people wanting to claim.
Domino's was forced to apologise on Facebook after suffering a frenzied social media outburst from disgruntled participants who missed out.
Nick Knight, Domino’s ANZ CEO, said the company is ready to handle the situation this time around, and told Mumbrella: “We know that pizza lovers across Australia are very passionate and any time we do giveaways of this nature it results in an overwhelming response.
“September is a huge month for us with some big events on the calendar including two footy grand finals, long weekends, school holidays and the launch of the next phase of our Quality Fresh range including two premium pizzas and new sides.”
DBS Bank expands digital trade finance on Contour platform
DBS Bank has boosted its digitalisation extending its offerings on trade finance network Contour to corporate customers in four key Asia-Pacific markets – Australia, China, Hong Kong and Singapore.
Singapore-based DBS was the first bank to sign up to Contour’s beta network and completed the first fully digital Letter of Credit (LC) transaction on Contour last year. The bank has moved to Contour’s production network to offer streamlined digital LC transactions for customers, to help digitise global trade.
Contour’s network focuses on digitising paper-based trade finance processes which can be expensive and time-consuming.
APAC is seen as a key region for digitisation of trade finance as banks and corporates seek to mitigate risk and enhance cost efficiency, including moving away from traditional paper-based LC processes.
Via Contour, which is also based in Singapore, DBS will be able to provide a fully digital end-to-end LC settlement process for customers in Australia, China, Hong Kong and Singapore, including the transfer of electronic trade and title documents – increasing efficiency in the process by up to 90%.
Digitised trade finance builds resilient ecosystem
“Our partnership with Contour aligns with DBS’ ongoing efforts to drive greater efficiencies in trade and unlock strategic value for our corporate customers,” said Sriram Muthukrishnan, Group Head of Trade Product Management, DBS Bank.
“We recognise that digitisation is a powerful enabler to simplify the highly complex nature of trade finance, especially for processes relating to letters of credit. Digitising trade processes is also an increasingly relevant and heightened priority for corporates to survive and thrive in the new normal and will form an integral component for resilient trade ecosystems of the future.”
Contour’s decentralised network increases security as it validates all identities and leverages technology partners to match trade documents to real-time data. Contour also offers a sustainable way for companies to reduce their carbon footprint.
“The addition of another major Asian bank to our production network highlights Contour’s growing presence in APAC as an industry standard for digitising trade finance documentation,” said Carl Wegner, CEO at Contour.
“DBS has been an important partner for Contour in our work to support Singapore’s position as a key trading hub and has already participated in a number of successful transactions on our network. We’re delighted to facilitate its transition to offering live services to customers in these four markets. This is another important step on our journey to becoming the new digital end-to-end infrastructure for global trade.”